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Manage your Google Brand Accounts for YouTube, Google+, and Photos

Update: When consumer Google+ shuts down on April 2, 2019, all Google+ Pages will be deleted. This will not affect your YouTube channel or the underlying Brand Account. 

If you use a brand name, business name, band name or any name other than your personal Google account name for YouTube or a Google+ Page, you likely have a Google Brand Account.  Some Google My Business Locations created before October 2017 may also have a Brand Account.

You can manage your Google Brand Accounts in your Google Account Settings, independently from
Google+, YouTube, and Google My Business. If you'd like to just dive in, open to get started.
Manage your Brand Account on the Details page
Brand Account Owners and Managers will have slightly different options on the Details page
  • View General Account Info: Brand Account activity, security, and associated information. (Owners only)
  • Edit Account Info: change your Brand Account name, profile photo, and profile information visible on Google+.
  • Manage Permissions: view Managers and Owners (Managers and Owners), add or remove Managers and Owners (Owners only)
  • Act as the Brand Account: access your Brand Account's YouTube, Google+ or Google Photos accounts 
  • Delete Account: Delete the entire Brand Account, including the associated Google+ Page, YouTube Channel and Google Photos (Owners only)
If you are interested in learning how to navigate to the Google Brand Account settings, read on!

Access your Brand Accounts from your Google Account settings

You can manage all your Brand Accounts from your Google Account settings.

1. Open your Google Account Settings

Anywhere on Google, click your Google account profile photo (or first initial) at top right, then click the My Account button.

 That will open

2. Under "Personal Info & Privacy" click "Manage Your Google Activity"

That opens

3. Scroll down to "Google Dashboard" and click "Go to Google Dashboard"

That opens

4. On your Dashboard click "Brand Accounts" to expand the options, then click "Go to Brand Accounts

Note: the Brand Accounts listed on the Google Dashboard only those you Own, not those you Manage.  Clicking Go to Brand Accounts will show all those you Manage as well.

That opens:

5. On your "Brand Accounts" page click the Brand Account you want to manage

Both the Brand Accounts you Own and Manage are listed.

That will open:[PageID]/view

The [PageID] is the 21-digit number at the end of a Google+ Page's URL:

6.. That will open the Brand Account Details for the Brand Account

Owner Options

Manager options
Click View General Account Info  for security, activity, notifications and other Google account settings (Owners only)
Click Manage Permissions to view, add or remove managers.
Click Edit Account Info to change the name, profile photo or other details

Manage the Brand Account for your YouTube channel

If your YouTube channel uses a business, band or brand name, you can easily get to the channel's Brand Account to view and add or remove Managers, or edit account details including the name and profile photo (which are used as your channel name and channel icon).

1. Sign in to YouTube (

2. Make sure you are using the correct channel identity

You can switch channel identities by clicking your channel icon avatar at top right, then clicking Switch Account,  or by going to your Google Account's  All My Channels (

3. Open your channel's Settings

Classic YouTube: Click your channel icon at top right, and then the gear to open the Settings (

New YouTube: Click your channel icon at top right, then click Settings

4. On your channel's Settings page click Add or remove managers 

5. That will open the Brand Account Details for your channel's account

Notice this Brand Account only has YouTube and Photos, not Google+

Click View General Account Info for security, account activity, notifications and other settings
Click Manage Permissions to view, add or remove managers.
Click Edit Account Info to change the name, profile photo (channel icon) or other detail.
Click the Google Photos, Google+ or YouTube icon to navigate to those services

Manage the Brand Account for your Google+ Page

If you have a Google+ Brand Page, with or without a YouTube channel, you can access the Page's Brand Account to view and add or remove Managers, or edit account details including the name and profile photo.

1. Sign in to Google+ (

2. Switch to managing your Google+ Page

You can switch to your Page identity by clicking your profile photo at top right, then selecting the Google+ Page's Brand Account. If you don't see your Brand Account listed, click All your Brand Accounts to see the full list.

3. When you are managing your Google+ Page, click "Profile" on the left menu

4. On your Page's Profile, click the About button 

You can also click Edit Profile and then Manage Page.

That opens the About Me settings for that Google+ Page

You can click the Red + Button  to add information that viewers will see when they click About on your Google+ Page Profile.

Note that there does not appear to be a way access the Page's Manager settings from this screen.

If you want to add or remove managers, it's best to start on your Brand Account settings page, rather than on Google+.

January 2017: Google+ Page Management removed from Google My Business
March 2018: Updated Google Account and YouTube navigation instructions and screenshots.


  1. where's the "integration" part on this article?
    i have 2 brands that need to be one

    1. dtvguy: unfortunately Brand Accounts cannot be merged. You would have to choose which one to use, then make sure it has the Google+ Page and YouTube channel you want to focus on. YouTube channels, but not Google+ Pages, can be moved from one Brand Account to another.

  2. Hi...i have been made a Manager of a Brand Account but i cannot see the Google Plus icon in the Google Apps list. When i open the Brand Account details it has "Act as Obrien Real Estate Tarneit on: Photos and My Business. I cannot see the G+ logo. I have loads of G+ accounts i manage and i have not had this issue before. Can you help?

    1. Adwords Professional: Google My Business made a change at the beginning of October. It is no longer possible to add a Google+ Page or a YouTube channel to a GMB-created Brand Account. To use Google+ or YouTube you will need to make a separate Brand Account via one of those products.

  3. great tutorial! very informative! thanks a lot!

  4. glad to know that google is connected to a couple of social media platforms

  5. All this Google+, Youtube Brand and GMB stuff is so wack. It's like they took the dumbest people who never actually had to work with accounts and had them build something. It's completely crazy.

    My question is if I already have a Youtube Brand account, Google+ account and GMB account that aren't associated with each other. How can I associated the GMB account with the Youtube brand account?

    I haven't found anyway to do it.

    1. Tom: as far as I know, there isn't any way to directly link your YouTube channel with your Google My Business listing.

    2. There used to be a way from what I have seen, but I guess now they took that functionality away.

      I wish they would simply make a nice interface to manage all the accounts in one place without having to jump around to the various services.

  6. Peggy...I already have a Brand Account. The problem I am having is in the "Manage Account" section. It shows 'Act as on:'

    ...and it only shows google photos as the only option. How do I add YouTube as an option too, to this 'Act as' field. Can you help me with this? Thanks...

    1. If you want to add a YouTube channel to your Brand Account, you can do that as follows:
      1. Sign in to YouTube on desktop with the Google account that is the Owner of the Brand Account.
      2. Open the Channel Switcher:
      3. Click the Brand Account name
      4. You will see a pop-up asking if you want to create a channel. Click "OK"


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