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Showing posts from May, 2019

Weekly Update - May 18, 2019: Google Ads, Policy, Trips, Shopping

There are three spring events where Google announces its plans for new products and features: Google Cloud Next for cloud services, G Suite, business and education; the Google I/O developer conference, where new products, features and hardware are announced; and this week’s Google Marketing Live, which is all about ads. If you own a business, there are new opportunities for promotion. If you are a publisher or partner, this may affect your revenue. And if you’re a consumer it’s a heads up about the new ads you’ll be seeing (yay?).

But that's not all. There are new Shopping and Trips portals for your Google account, more details about getting your podcast in Search, opportunities for YouTube creators, the big tech companies signing the Christchurch Call to Action and working together against the spread of violent extremist content and much more.
At Google Marketing LiveGoogle presented the latest on their digital marketing products and advertising. If you are an advertiser, there …

Weekly Update - May 11, 2019: Google I/O, Accessibility, Search, Home

Happy Mother’s day to all you moms! I hope your loving children get you something nice, like a bouquet of flowers or a new Pixel 3a. This week was Google I/O, Google’s annual developer conference. Google announced new hardware, app features, upcoming changes to Android, and updates related to the Google ecosystem, including Search and Google Assistant. This year’s theme was “getting things done”, “for everyone” with an emphasis on accessibility, privacy and security. And there were updates webmasters, podcasters and other creative folks.

Read on for an overview of my top announcements this week. Be sure to also see all the links below for detailed information. And, of course, there are more updates outside of Google I/O for video creators, webmasters and more.
It’s now easier to access your Google Account settings from all major Google products on mobile devices, including Drive, Gmail, Contacts, Pay and coming to Search, Maps, YouTube, Chrome, Assistant and News. Just click your pr…

Weekly Update - May 4, 2019: YouTube, Hangouts Meet, Search Console

May the Fourth be with you! This week there’s updates for YouTubers, advertisers, webmasters and more. Plus there were big changes coming to Facebook and Messenger announced at this week’s F8 Facebook developer conference.
YouTube CEO Susan Wojcicki posted her 2019 priorities: “Living up to our responsibility”, taking strong action when needed, like turning off comments on blogs featuring kids; “Supporting creator and artist success” by better explaining policies, improving the copyright claim system, making sure there are more native YouTube videos on the Trending tab, and discouraging harassment; and “Improving communication and engagement” with creators. This week was YouTube’s Brandcast Event for advertisers, highlighting new advertising opportunities and assure advertisers their brand won’t be associated with unsuitable content.. By the numbers: viewers spend more than 250 million hours per day watching YouTube videos on TV screens, and YouTube now reaches more 18 to 49 year-olds…