Week in Review - April 25, 2015: AdSense matched content, Google Project Fi, YouTube API update

Ten years ago this week the first YouTube video was uploaded - you can still watch it and take a peek at the original YouTube design. And there were lots of updates - Google introduces Project Fi, AdSense launches Matched Content units, older YouTube apps stop working, and more for webmasters, local business, live broadcasters and social media mavens! Read on for this week's updates, tips and articles.

YouTube

• YouTube update: After April 2015 the YouTube app will no longer be supported on older iOS devices, smart TVs and game consoles
• YouTubers: make sure your blog or website is mobile-friendly by using the current YouTube video embed code   (See also 3 easy ways to promote your YouTube channel on your Blogger blog )
• How to prepare a video tutorial (Andrew Bossom on YouTube)

Live Broadcasting

• Live broadcasters:  Wirecast for YouTube is currently unavailable, but should continue to work if you already have it installed
• Organize a webinar with Google Hangouts on Air (Google for Work: The Apps Show on YouTube)

Google+

• The stats in Forbes latest "Google+ is dead" piece don't tell the whole story (Mark Traphagan)
• Why you can only post to one Google+ Community at a time - and why that is a feature, not a bug (John Skeats)

Local Businesses:

• On this day of #Mobilegeddon *it's important to remember why mobile searches are important, and who they're most important to [Spoiler: it's Locally focused small businesses] (David Kutcher)
• Local business owners: have you optimized your Google+ Local page's profile image? (Mike Blumenthal @ Local U)Local business owners: Google wants to help get your business on the map!
• Local Business owners: Google will never make phone calls offering to improve your ranking or manage your business information - learn how to avoid and report scams

AdSense

• AdSense launches Matched Content - a free recommendation tool for your website
• AdSense Publishers:  payment details from the legacy payments system will be going away - download a copy for your records! Deadline: June 30th

Blogger

• Have you backed up your Blogger blog recently? Do it today! (discussion of my post on Google+)

Hangouts and Mobile

• Google Launches Project Fi : mobile service that combines WiFi and Data networks for the best coverage
• Push Google Maps directions from the Desktop to your Android phone

Chrome

• Disable the Chrome Enhanced Bookmark feature (WC Blitzy)
• Get notified! Chrome lets you receive notifications from websites, apps and extensions on the computer desktop (Alex Garcia)

More Social Media

• The new Twitter retweet-with-quote option may make it harder for tweets to go viral (Robert Wallis)
• Facebook updates the News Feed to shift the balance towards posts by friends and away from pages
• Can a computer detect community trolls? An algorithm can detect anti-social commenting behavior (but is no replacement for human moderators)

21st Century Life

• Watch reruns, play a game, laugh: Even zoning out and watching old TV shows or silly videos can improve your mental health. (The Next Web)
• When brands support equality, it's a win all around:  LGBT Advertising: How Brands Are Taking a Stance on Issues (Think with Google)

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Updated March 2019 to remove G+ links