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Weekly Update - April 10, 2021: YouTube, Webmasters, Clubhouse

I hope you all are enjoying Spring! My excitement for the week was getting my first COVID vaccine dose. If you are eligible, and appointments are available, I urge you to do it too.

Otherwise this was a quiet week. There are a few updates for video creators, webmasters and more.

Mark your calendar

YouTube and Video

  • YouTube is filtering potentially hurtful comments. They can be found on the Held for Review tab on the Comments page in YouTube Studio. To view them click the option to show hidden comments.
  • YouTube’s quarterly transparency report has a new metric: the Violative View Rate (VVR). This is the estimated percentage of views on YouTube that comes from content that violates the Community Guidelines (excluding spam). It is currently around 0.17% (or less than 2 views per thousand), a significant drop since 2017. Their latest machine learning technology removes 75% of content that violates the rules before it has 10 views. See the latest VVR data.
  • Twitch will be enforcing their Hateful Conduct and Harassment Policy against “serious offenses that pose a substantial safety risk to the Twitch community” that happen off the Twitch platform. They will be working with law enforcement and other services to investigate such incidents.
  • TikTok has introduced (optional) automatic captions that let creators easily caption their content. This is currently available for content in American English and Japanese.


Social Networks

  • Pinterest will require users to agree to their new Creator Code before posting Story Pins. It’s all about positivity, with the basic rules: be kind, check your facts, be aware of triggers and visually sensitive content, practice inclusion and do no harm.
  • Social audio platform Clubhouse launched Payments, which lets you send money to other creators. Currently anyone can send a payment, but only a small test group can receive payments. They say they want to roll the feature out to everyone “soon”.


That’s all the updates for this week. Subscribe to get the Weekly Update in your email inbox or favorite feed reader every week. Miss last week’s update? Get it here.

Photo: Daisies by GLady from Pixabay