Sunday, February 19, 2017

Create a Google+ Page for your Brand, YouTube channel, Business or Organization

If you want to use Google+ as a brand, business, organization, band or any identity other than your personal Google profile, you can create a Google+ Page. A Google+ Page is linked to a Brand Account, which can have multiple managers. Brand Accounts can also be used for YouTube channels, Google Photos and Google My Business listings.

Google+ offers the same features for Google+ Pages and Google+ Profiles. A Page can create and participate in Communities, run Events, and, of course, share, +1 and comment on posts.

If you have an existing Brand Account (for example created with your business or brand's YouTube channel) you can add a Google+ Page to your Brand Account.
  1. Sign in to Google+ (plus.google.com) as the Owner or Manager of the Brand Account
  2. Click your profile image at top right, then select your Brand Account from the menu
  3. Once you have switched to your Brand Account, click Enable Google+ on the left menu
  4. Read the Pages terms of service, then click Enable again to complete the process


If you do not yet have a Brand account, you can create a new Google+ Page and Brand Account together.
  1.  Sign into Google+ (plus.google.com) with the Google account you want to Own the Page
  2.  At the bottom of the left menu, click Google+ for your brand
  3.  The Google+ creation page (plus.google.com/brand) will open in a new window
  4. Click Create Google+ Page
  5. Name your Google+ Page and Brand Account
  6. Read the Pages terms of service, then click Enable again to complete the process
Once you have created your Google+ Page, you can add a YouTube channel.

Read on for detailed step-by-step instructions.

Saturday, February 18, 2017

Weekly Update - February 18, 2017: YouTube, Community, Maps & More

My top updates this week, in and out of the Googleverse:
Plus there are more tips and updates for YouTubers, Live Streamers, Blogger bloggers, AdSense Publishers, Project Fi customers and more.

Image: The Great Backyard Bird Count is February 17-20. Learn more and sign up to start counting today. The image is Starling (Winter Plumage) from The birds of the British Isles and their eggs. (1919)

Wednesday, February 8, 2017

Check the traffic to your YouTube videos from Google+ (and other external sites)

Is it worthwhile to promote your YouTube videos on Google+, Facebook or other sites? Check your YouTube Analytics Traffic Sources report  to see your videos' watch time and views from external websites.

If you view the External sources in the Traffic sources report you can see "traffic from websites and apps that embed your videos or link to your videos on YouTube."  The External sources report is broken down by website and includes traffic from Google+, Facebook, Twitter and other social media sites, from Google Search, blogs, forums and more.

The Playback locations report lets you see analytics from videos played while embedded on an external website, such as Google+ or your blog.

It shouldn't come as a surprise that a substantial portion of my YouTube channel's views come from Google+. Here's what I found about my Google+ viewers:
  • 81% of my watch time is from traffic from External sites
  • More than 40% of my External site watch time is from Google+
  • More than half the Google+ views are within 24 hours of sharing the video on Google+
  • Playbacks of videos embedded on Google+ counted for only about 50% of my channel's Google+ watch time minutes and about 30% of my Google+ views
  • Viewers from Google+ are primarily in the United States and India
  • 59% of the Google+ views were on a mobile phone
  • 97% of the Google+ views come from viewers who are not subscribed to my channel
  • My few public live streams have not been promoted on Google+, so it's no surprise that my Google+ views while live are close to zero.
That's information that can help me figure out when, what and how to share my videos on Google+ (and maybe get some of those viewers to subscribe to my channel).

Read on for detailed instructions for finding the Google+ traffic stats for your YouTube channel.

Saturday, February 4, 2017

Weekly update: February 4, 2017: YouTube, Google Photos and more

Some smaller updates in the Googleverse this week:
Dominating the news:
  • Alphabet (including Google), Facebook, Apple and other tech companies announced their 4th quarter 2016 earnings 
  • The Trump administration’s immigration restrictions caused turmoil and pushback within the tech industry (and elsewhere)
There are also tips and updates for Google Plussers, YouTubers, live streamers, Bloggers, Webmasters, AdSense Publishers, Hangouts chatters and more.

Wondering what happened last month? Check out my overview of the top updates for YouTubers, Plussers and Bloggers in January 2017

The Super Bowl - this Sunday - is an unofficial holiday in the US, where Americans gather with friends to eat snacks, drink beer and watch commercials. Also there may be football.

Image: Are you ready for some football? Football field stock photo

Wednesday, February 1, 2017

Blogger tip: add a link to any image with no HTML editing

When you insert an image into a Blogger blog post, it is usually linked to the larger original-sized image, which - when clicked - is viewable as a Lightbox overlay.

Sometimes you may want the image to link to a different web page instead.

Not sure what I mean?
Click to see a larger image:

Click to open my Blogger Tips Collection web page

If you are a HTML expert, you can switch the blog post editor to "HTML" mode and manually edit the image link.

But if you aren't comfortable editing your blog post code, you can add a web URL to the image with just few clicks.

Here's how you do it: