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Weekly Update - March 12, 2022: AdSense in Russia, Substack content platform, Reddit Creator Stats

In yet another eventful week, there are new restrictions on ads and monetization for Russian creators, the Substack newsletter service is starting to look more like a blogging platform, plus new creator features for YouTube, Instagram, Twitter, Reddit and more. Read on for details. If you want the Weekly Update in your email inbox, sign up for my newsletter . Sign up  YouTube is offering a series of eight free Creator Masterclasses starting March 22 . You can sign up for one or all of them. Topics include live streaming, visual style, Shorts, copyright, monetization, branding and the algorithm. You must have at least 1000 subscribers to register. War in Ukraine Meta , Google , and other platforms have been rapidly updating their policies for creators, advertisers and content in and about Russia and Ukraine. Below are some of the latest updates. Advertising and Monetization Google is now “ pausing the creation of new Russian accounts on AdSense , AdMob , and Google Ad Ma...

Weekly Update - March 5, 2022: Google Ads in Russia, Space Managers, Insta Captions

New this week: Google suspended ad serving in Russia, affecting web publishers and YouTube Partners;  Google Chat will be adding a new Space Manager role (plus Space descriptions and guidelines), Instagram is adding automated captions to feed videos in 17 languages and more. Would you rather read the Weekly Update in your email inbox?  Sign up for my newsletter . War in Ukraine The Russian invasion of Ukraine has generated a rapid response from tech companies big and small. Here is an overview of changes affecting creators. Note that this is changing daily, so there may be more changes by the time you read this. Russia has blocked access to Facebook (but not Instagram), Twitter , and reportedly YouTube (although I’m having trouble getting confirmation of that). And history repeats. Rick Klau was the Product Manager for Blogger in 2009 and r ecounts a mind-boggling story of how Russia tried to take down Blogger, YouTube, Facebook and LiveJournal with a massive denial of...

Google has suspended ads on YouTube and websites in Russia

In response to Russia's current invasion of Ukraine, Google has temporarily suspended all advertising in Russia. And compliance with US sanctions means publisher products, including AdSense, Ad Mob, and Google Ad Manager, are no longer available in the so-called Donetsk People's Republic (DNR) and Luhansk People's Republic (LNR).  Update March 10, 2022:  Google is “ pausing the creation of new Russian accounts on AdSense, AdMob , and Google Ad Manager.” This includes signups for the YouTube Partner Program. Update March 30, 2022: Google Publisher Policy now prohibits monetization of content that "exploits, dismisses, or condones" the war in Ukraine. YouTube Partners must also follow AdSense policy. Ad serving is suspended in Russia Google has stopped serving ads in Russia.  What this means for creators:  YouTube Partners will not earn ad revenue on views in Russia. Russian Partners will still be able to earn ad revenue from viewers ...

Weekly Update - February 26, 2022: Hangouts moving to Chat, YouTube & AdSense payments, war in Ukraine

My social media has been dominated by news of the invasion of Ukraine, with good takes, bad information, and discussion of the role of social media (and Google Maps). It’s a terrible time. This week there’s a reminder of two major changes being implemented starting in March: Google Workspace accounts will be moved from Hangouts to Google Chat and YouTube Partners will see a new YouTube-only payments profile in AdSense. Read on for details. Plus there are updates for video creators, webmasters and more. If you want the Weekly Update in your email inbox, sign up for my newsletter . The latest on Google messaging All Google Workspace accounts will be moved from classic Hangouts to Google Chat on March 22. Hangouts will no longer be available in Gmail or the Hangouts mobile app. But this is not the complete shutdown of Hangouts, as hangouts.google.com on the web will still be available. Get the full details of this update . Google has not announced a timeline for the migration of...

Google Chat will replace Hangouts for Google Workspace users March 22

  In yet another step towards the retirement of Hangouts, Google Chat will replace classic Hangouts for Google Workspace customers in Gmail and on mobile devices on March 22. Note that Hangouts will still be available at  hangouts.google.com  so this is not a full retirement of Hangouts.   Google has not announced when Hangouts will be fully retired. But that time is on the horizon.  Some Hangouts features have been removed:  You can no longer share a link to join a conversation in classic Hangouts. Video call ringing is only available on Google Chat in Gmail on mobile devices. This is currently only available for 1:1 conversations where both participants are using the latest version of the Gmail app for Chat.  Your classic Hangouts conversations should be available in Google Chat, for the most part. ...

Weekly Update - February 19, 2022: YouTube Live, AdSense for Search

This week there are creator updates and tips from all around the web, from YouTube to Twitter to Pinterest. There are updates to the metaverse and a new way to turn your old PC into a Chromebook. Read on for details. If you want the Weekly Update in your email inbox, sign up for my newsletter . To Watch In “ The 6 Year Overnight Success ” comedian Julie Nolke talks about the years of hard work, rejection and failure that led to her “overnight” success on YouTube in 2020 (see “ Explaining the pandemic to my past self ”). I’m thinking about being brave enough to speak my goals and dreams out loud. Try It YouTube launched a #LoveNotes campaign on (naturally) Valentine’s Day. Use their downloadable green screen background to create a Short for your fans. The YouTube Shorts editor only supports green screen backgrounds on iOS and Pixel devices, but you can also use it in your favorite video editor. (I’ll note that I have a Pixel phone, and I don’t have ...

Weekly Update - February 12, 2022: YouTube Plans for 2022, Safer Internet Day, Currents moving to Spaces

There are a lot of updates this week! There are two popular unofficial American celebrations in the coming days - the Superbowl and Valentine’s Day - and social sites have both covered. Also this week: Safer Internet Day, with safety tips galore; the last bit of Google+ will disappear in early 2023 when Currents is shut down and the content is moved to Google Chat’s Spaces; YouTube shared their plans for 2022, which include new Shorts tools, Live Streaming features, better comments, and maybe the metaverse and NFTs (everyone’s doing it!), and more. To get the Weekly Update in your email inbox, sign up for my newsletter . Superbowl Sunday Superbowl LVI is Sunday in Los Angeles. It is forecast to be an unseasonably warm 85°F (30°C), which is more like beach weather than football weather. My local weather will be a lovely 75°F, so I may spend it outside, rather than in front of the TV. YouTube’s “AdBlitz” is back where you can watch all the ads without having to sit through...